Evaluation Question 2

How effective is the combination of your main product and ancillary tasks?

Below are the 6 main ancillary tasks I used to make my project a robust and an effective production: 

• Equipment: I used an HD Camcorder that allowed me to film and take screenshots during various times of the day. Subsequently the quality was not impaired due to light restrictions for afternoon filming.      

• Location: All filming took place in one location and this ensured that my movie trailer had a ‘flow’ and a connection with the audience, as I used a residential property in the suburbs.

• Costumes: I used dark colours for the antagonist and neutral for the main character. Once again linking this to the make-up of the horror-genre of ‘costume’.

• Music: I carefully selected the music to ensure that it would provoke a reaction from the audience of impending anxiety. The ‘loud’ sounds where cleverly choreographed to particular film-scenes that would make the audience ‘jump’; whilst the sounds of the violins would resonate imminent danger/horror.   

• Editing: I applied the split-screen techniques for both my Magazine Front Cover and my Movie Poster. This was to create a connection between both the antagonist and the main character (good and evil), to show a visual ‘possession’ of an entity in a human-body.

• Planning:  I aimed to keep a main theme which ‘flowed’ within each of my three products. This was primarily to create an overall impression of professionalism and a marketing strategy to connect with audience, albeit if they viewed the trailer, the poster or read the front cover of the magazine.  

Regardless of which ‘one’ they viewed the audience would have a direct connection to my ‘film’. I also utilised the ‘symbols’ in all of the three products, once again having the aforementioned connection to the ‘film’. Subsequently this thoughtful planning of ‘flow and connection’ made my products robust.